Visual design is a great way to differentiate yourself from other job candidates and it helps you to communicate your personal brand. All of us (yes, even recruiters) respond to visual storytelling and images rarely fail to grab our attention.
Remember your cv is not just a formality, it’s an important marketing document designed to convince a recruiter to buy into you, give you an interview, and eventually offer you a job. Here’s a few tips and tricks to help you get yourself in the “yes” pile with clever design.
Put Yourself Into Your CV
A creative cv that communicates your values, personality and potential allows recruiters see who you are before they meet you. Inject it with your personality in a way that tells a story and makes your experience stand out. It doesn’t matter if you aren’t
an advertising creative or a graphic designer. A well designed cv can highlight strengths such as marketing and branding expertise, writing skills, your presentation savvy, and/or
your knowledge of social media trends.
Promote Key Points
Pull out the sections of your cv you want recruiters to notice, and make them stand out. For example, if you have a great career history you could consider using a timeline to show it off. If you have some good testimonials, promote them as quotes. Consider using a headline drawing attention to your USPs. If you have any achievements based on statistics, there is a lot you can do to highlight these with design.
Don’t Exceed Your Limits
If design is not one of your strengths, do not attempt to do it yourself. A badly designed cv will do more harm than one without any visual design at all! Get someone to do it for you, as it’s worth the investment. Take a look at our own cv design service.
Know Your Industry
Are you applying for marketing or advertising roles? If so, you can afford to go all out. Are you applying for a role in engineering or childcare? If so, you may wish to calm it down a bit. The trick is to know what
you’re up against – b e original for the industry you are applying in, but don’t overdo it. A caravan might seem impressive amongst tents, but insignificant amongst castles.
Keep Multiple Versions
It’s good practice to have multiple versions of your cv anyway, but particularly if you are using a visual cv. Always keep a traditional cv as a backup, particularly if you are applying for jobs online. There is no harm in sending both as recruiters will appreciate you trying to make their lives easier.
Share Share Share
Once you have a creative visual cv, send it to everyone you know. It will no doubt be a novelty to many of your contacts, and they may even pass it on if they are really impressed. Use it as a conversation starter with new contacts and give copies to your friends and family.